![]() There are many reasons why so many Google products have failed, including lack of uniqueness, lateness to market, poor marketing efforts, and bad user interfaces.Ī recurring trend is that many of Google’s failed products had good concepts but poor timing, as there were already better alternatives out there, as in the case of Google Video. Here’s an article we wrote about App Maker’s failure. The decision could have also been influenced by Google's purchase of the no-code app development platform AppSheet. Why did it fail? Google was not satisfied with the usage rate of the service, leading to the announcement in January 2020 that it would be discontinued on January 19, 2021. The platform allowed people without coding experience to build custom apps through a simple-to-use visual interface. What it did: Google App Maker was a low-code platform that allowed users to build their own business apps.
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